Privacy policy

Last Updated: May 2026

Elite Store, operated by Elite Software Consultants Ltd (“we”, “us”, or “our”), runs this store and website to provide you with a curated shopping experience. This policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from our services.

1. Personal Information We Collect

We collect various categories of personal information depending on how you interact with our store:

  • Contact Details: Includes your name, billing address, shipping address, phone number, and email address.

  • Financial Information: Includes credit/debit card numbers, payment confirmation, and transaction details.

  • Account Information: Includes your username, password, security questions, and account settings.

  • Transaction Information: Includes items you view, add to your cart or wishlist, purchase, or return.

  • Technical Data: Includes information about your device, browser, network connection, and IP address.

  • Usage Information: Details regarding how and when you interact with or navigate our services.

2. How We Use Your Personal Information

We use your data for the following legitimate business purposes:

  • Service Provision: To process payments, fulfill orders, arrange shipping, and facilitate returns.

  • Personalization: To remember your preferences and recommend products related to your interests.

  • Marketing & Advertising: To send promotional communications by email or text and show you relevant online advertisements.

  • Security & Fraud Prevention: To authenticate your account, detect illegal activity, and provide a secure shopping experience.

  • Legal Compliance: To comply with applicable laws and respond to valid legal processes or government requests.

3. How We Disclose Your Information

We may share your personal information with third parties in specific circumstances:

  • Service Providers: We share data with vendors who perform services on our behalf, such as IT management, payment processing, data analytics, and shipping.

  • Shopify: Our store is hosted by Shopify, which processes your information to provide and improve the services.

  • Marketing Partners: We use Shopify to support personalized advertising with third-party services based on your activity.

  • Legal Requirements: We may disclose data to comply with legal obligations or to protect our rights and the rights of our users.

4. Your Rights and Choices

Depending on where you reside, you may have the following rights regarding your personal information:

  • Right to Access: You may request a copy of the personal information we hold about you.
  • Right to Delete: You may request that we delete your personal information.

  • Right to Correct: You may request that we update inaccurate information.

  • Right to Withdraw Consent: Where we rely on your consent, you have the right to withdraw it at any time.

  • Objection to Processing: You may ask us to stop or restrict the processing of your data for certain purposes.

5. Security and Retention

  • Security: While we implement measures to protect your data, no system is perfectly secure; we recommend using secure channels for sensitive information.

  • Retention: We keep your information for as long as necessary to maintain your account, provide services, or comply with legal and tax obligations.

  • International Transfers: Your data may be transferred, stored, and processed outside of the UK. We rely on recognized transfer mechanisms like Standard Contractual Clauses to protect your data.

6. Contact & Complaints

  • If you have questions about our privacy practices, wish to exercise your rights, or have a complaint, please contact us:

    Email: Support@elitesstore.co.uk